Being an independent artist means not being under contract with a record label; but this in no way automatically translates to limited chances of success.

Here are Fresible Music’s 7 tips to succeed as an independent artist:

1. Use the internet to your advantage when promoting your music

It’s no news that we’re in the digital age where millions of music lovers are on various online and social media platforms. As an artist, it is not only important, but also necessary for you to take advantage of these platforms to promote your music and also interact with your fans. Social media sites such as Facebook, Twitter and Instagram are prominent ones. Use these platforms to share your music links and of course, connect with people. On your own, you can also advertise on platforms like Facebook and Instagram for as little as N1000 to boost your audience reach.

2. Attend industry events and network

Networking is one of the quickest ways to get your name out there. So next time you’re informed about a music event or conference of some kind, make it part of your plan to attend such gatherings. You never know the big industry people you could meet there.

3. Take the opportunity to perform at shows, schools, fairs and festivals

Performing live is a great way to get your music out there and connect with music lovers and enthusiasts. There are a plethora of open mic events, school parties, festivals and fairs that need artists to perform. Take advantage of such opportunities, whether big or small, and enjoy the process of reaching new audiences.

4. Create your own unique sound

As much as songs tend to fall under specific genres, it is also important to be able to create your own unique sound as an artist, even if it takes experimenting. Listen to other kinds of music beyond your genre and carve out a sound for yourself that people will consider fresh and interesting.

5. Create a brand for yourself

By creating a brand identity, it helps to boost brand awareness for yourself as an artist and for your music. Through logos, eye-catching graphics and cool merchandise, people are able to recognize your brand and soon form emotional attachments with it.

6. Sign up with a music distribution company that works

A digital music distribution company, like Fresible Music, will help you get your songs on big music sites such as Apple Music, Spotify, Boomplay, Audiomack and many others. It’ll also help increase your chances of getting your songs on popular playlists across these platforms.

7. Get Playlisted

Getting your music on popular playlists across music platforms helps to increase the chances of your songs being heard and played by a large number of people. Keep in mind that you’re not making music just for your personal consumption, but also to get heard. The earlier you submit your music on these music sites and by properly identifying the genre, mood and style of a song, the better your chances of getting on a playlist. Get started with Fresible Music’s Playlist Promotions here: https://fresible.com/music-distribution/promotions